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GIA Diplomas

Applied Jewelry Professional

Imagine greeting customers with assurance. Answering questions with poise.Providing knowledge and excellent service. That’s what the AJP® program can do for you.

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Program Description

Without sales, there would be no jewellery industry. A sales associate operates at the frontline, interacting with customers daily, in tune with the needs, desires and motivations of the marketplace. It is no wonder that a healthy understanding of sales, and the selling process, is essential for nearly every career along the gem and jewellery pipeline.
The Applied Jewelry Professional™, an on-campus diploma programme, covers topics including jewellery designs, setting styles, jewellery care and other content that will support your product knowledge and provide excellent service to customers. This programme also introduces basic information about diamonds, rubies, sapphires and the GIA clarity grading system.

What Will You Learn

Describe how the 4Cs (color, clarity, cut and carat weight) affect a diamond’s value

Examine the relationship between size and weight of diamonds

Explore the differences between treated, laboratory-grown and imitation stones to sell with full disclosure

Jiya Chabra

Student, Jewellry Design

Understand the steps of the jewellery sales process

Translate jewellery design, style and manufacturing features into benefits

Convey the romance, lore and characteristics of the most popular coloured gemstones

Jiya Chabra

Student, Jewellry Design

Describe how the 4Cs (color, clarity, cut and carat weight) affect a diamond’s value

Examine the relationship between size and weight of diamonds

Explore the differences between treated, laboratory-grown and imitation stones to sell with full disclosure

Understand the steps of the jewellery sales process

Translate jewellery design, style and manufacturing features into benefits

Convey the romance, lore and characteristics of the most popular coloured gemstones

Ideally Suited For

Jewellery Retailer and Wholesaler

Retail Sales Professional

Jewellery Manufacturer

Loose Diamond / -Coloured Stone Buyer and Seller

Any individual aspiring for a career in the gem and jewellery industry

Topics Covered

Product Knowledge

Understand the steps of the jewellery sales process.

* Disclaimer -The programme dates and venue are subject to change without prior notice.

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