The Introduction to Merchandising course will present topics surrounding the planning, development and implementation of a strategy to sell products that meet sales and profit targets. Participants will learn merchandising concepts and practises important for long term success in the gem and jewellery industry.
The merchandising course has been a great platform to re-evaluate my skills. I have thoroughly enjoyed as the instructors were priceless treasures and were of great support to all.
GIA’s merchandising course will improvise skills that are beneficial to the Indian jewellery industry – thank you for making this offering available.
The merchandising course offered at GIA has really helped me to grow and expand my business.
Established in 1931, GIA protects the public through gemmological research, education, impartial gem identification and grading services, and instrument development. The world’s foremost authority in gemmology and creator of the 4Cs, GIA sets the standard for determining the quality of diamonds and performs research-based identification of coloured gems and pearls. All of GIA's activities are governed by its mission to serve the public. Learn more.