- Established in 1931, GIA is considered the world’s foremost authority in gemmology. Present in 13 countries, with 10 campuses, 4 research centres, and 9 grading laboratories grading the world’s most important gemstones.
- GIA is a nonprofit institution dedicated to continuous education and research in the field of gems and jewellery.
- GIA’s mission is to ensure public trust in gem and jewellery by upholding the highest standards of integrity, academics, science, and professionalism.
- GIA created global standards to accurately determine the quality of diamonds (4Cs – Colour, Clarity, Cut, and Carat Weight), coloured stones and pearls (7 Pearl Value Factors™ - Size, Shape, Colour, Nacre, Lustre, Surface, and Matching).
GIA gave me good exposure to practical learning, knowledgeable faculty and interactive courses
GIA AJP, Indore
APPLIED JEWELRY PROFESSIONAL PROGRAM
Without sales, there would be no jewellery industry. A sales associate operates on the front line, interacting with customers every day, in tune with the needs, desires and motivations of the marketplace. It is no wonder that a healthy understanding of sales and selling process are essential for almost every career along the gems and jewellery pipeline.
WHAT YOU'LL LEARN
- Describing how the 4Cs (color, clarity, cut and carat weight) affect a diamond’s value
- Examining the relationship between size and weight of diamonds
- Exploring the differences between treated, synthetic and imitation stones to sell with full disclosure
- Understanding the steps of the jewelry sales process
- Translating jewelry design, style and manufacturing features into benefits
- Conveying the romance, lore and characteristics of the most popular colored gemstones
POSSIBLE CAREER PATHS
- Jewellery Retailer and Wholesaler
- Retail Sales Professional
- Jewellery Manufacturers
- Loose Diamond / Coloured Stone Buyers and Sellers
- Any individual aspiring for a career in the gems and jewellery industry
Here are some of the topics covered in the AJP Program.